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	<title>Comments on: 2011 NFL Playoffs: Conference Championship Sunday</title>
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	<link>https://profootball101.com/2012/01/20/2011-nfl-playoffs-conference-championship-sunday/</link>
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		<title>By: LA Online Media</title>
		<link>https://profootball101.com/2012/01/20/2011-nfl-playoffs-conference-championship-sunday/comment-page-1/#comment-96095</link>
		<dc:creator>LA Online Media</dc:creator>
		<pubDate>Mon, 30 Jan 2012 17:28:00 +0000</pubDate>
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		<description>I&#039;m working with a company that is sending out the Matthew Broderick Super Bowl Ad.  Are you interested in posting to your sites?  If so, can you please hit me back with the link?



http://www.youtube.com/watch?v=VhkDdayA4iA



Honda just launched &quot;Matthew&#039;s Day Off&quot;, an extended version of their upcoming Super Bowl ad. (You might have seen the 10 second teaser, which went viral last week). Directed by Todd Philips (The Hangover), it&#039;s a 2:20 mini-movie which stars Matthew Broderick reprising his famous role. In the video, he takes a day off work in his all-new 2012 CR-V to do all of the things he wants to do. I&#039;m working with a firm to help get the word out about the video and wanted to share the YouTube link with you that just went live - URL. 

The video ties into Honda&#039;s ongoing &quot;Leap List&quot; campaign for their all-new 2012 CR-V, which encourages their audience to do the things they&#039;ve always wanted to do before they make the next big leap in life.  (As Broderick&#039;s character says - Life moves pretty fast. If you don&#039;t stop and look around once in a while, you&#039;d miss it).

Honda is promoting a #dayoff Twitter hashtag to encourage conversation around the video.

Finally, “Easter eggs” from the original film are hidden throughout the spot. I&#039;ve included a few below for you to share with your readers to help get them started - there are dozens of others to find. 

1. The name on the Bluetooth screen is Grace (Rooney’s secretary) (0:54)

2. There is a guy in a trench coat playing clarinet (1:00)

3. The flower delivery guy is a reference to a famous scene in the movie (0:57)</description>
		<content:encoded><![CDATA[<p>I&#8217;m working with a company that is sending out the Matthew Broderick Super Bowl Ad.  Are you interested in posting to your sites?  If so, can you please hit me back with the link?</p>
<p><a href="http://www.youtube.com/watch?v=VhkDdayA4iA" rel="nofollow">http://www.youtube.com/watch?v=VhkDdayA4iA</a></p>
<p>Honda just launched &#8220;Matthew&#8217;s Day Off&#8221;, an extended version of their upcoming Super Bowl ad. (You might have seen the 10 second teaser, which went viral last week). Directed by Todd Philips (The Hangover), it&#8217;s a 2:20 mini-movie which stars Matthew Broderick reprising his famous role. In the video, he takes a day off work in his all-new 2012 CR-V to do all of the things he wants to do. I&#8217;m working with a firm to help get the word out about the video and wanted to share the YouTube link with you that just went live &#8211; URL. </p>
<p>The video ties into Honda&#8217;s ongoing &#8220;Leap List&#8221; campaign for their all-new 2012 CR-V, which encourages their audience to do the things they&#8217;ve always wanted to do before they make the next big leap in life.  (As Broderick&#8217;s character says &#8211; Life moves pretty fast. If you don&#8217;t stop and look around once in a while, you&#8217;d miss it).</p>
<p>Honda is promoting a #dayoff Twitter hashtag to encourage conversation around the video.</p>
<p>Finally, “Easter eggs” from the original film are hidden throughout the spot. I&#8217;ve included a few below for you to share with your readers to help get them started &#8211; there are dozens of others to find. </p>
<p>1. The name on the Bluetooth screen is Grace (Rooney’s secretary) (0:54)</p>
<p>2. There is a guy in a trench coat playing clarinet (1:00)</p>
<p>3. The flower delivery guy is a reference to a famous scene in the movie (0:57)</p>
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